Birmingham City
Birmingham City Council are currently working with private and public sector organisations on "The Big City Plan" that strives to provide a coherent approach to connectivity, permeability, accessibility, and legibility for the City Centre through several key regeneration projects and transport initiatives.
Working with Urban Designers, Lightbox produced CGI's that we used within local press releases to communicate concepts of these regeneration initiatives. The 3D visuals were highly conceptual and based around the business district and accessibility to key surrounding areas focusing on the planning of urban space rather than architectural detail. The primary challenge was to seamlessly blend CGI with photography of the area.
Working with Urban Designers, Lightbox produced CGI's that we used within local press releases to communicate concepts of these regeneration initiatives. The 3D visuals were highly conceptual and based around the business district and accessibility to key surrounding areas focusing on the planning of urban space rather than architectural detail. The primary challenge was to seamlessly blend CGI with photography of the area.
